SOCIAL MARKETING VIDEO – DAS DACH

The video was produced for “Das Dach”, a local organization in Germany, which is offering social services and living spaces to mentally disabled people.
Since the termination of the compulsory one-year military service and the optional social service for young men, the social sector in Germany is relying heavily on volunteers.
The video was commissioned in order to attract possible volunteers aging 16 to 25 through YouTube and Facebook. A number of volunteers have signed up after watching the video.

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